Matthias Gutbrod - Bücher Tipps

Für Startups & Entrepreneure & Unternehmen

Oft werde ich in meinen Workshops angesprochen, welche Bücher ich empfehlen könnte.
Hier meine Liste mit allen Startup Büchern, die ich gelesen habe und mit meiner persönlichen Bewertung.

In Büchern steht so viel Wissen, man muss sie nur lesen! :)

Bücher / Books: 101 - last update: 10.2022


Nr Authors Year Lang Score Amazon Link
01 Dan Martell 2023* EN Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire
02 Thomas Suwelack, Manuel Stegemann,Feng Xia Ang 2022 EN Creating a Customer Experience-Centric Startup: A Step-by-Step Framework
03 The Staff of Entrepreneur Media 2021 EN Start Your Own Business: The Only Startup Book You'll Ever Need
04 Irmengard Funken, Karsten Altenschmidt 2021 DE Perfekt im Pitch: Kunden begeistern, Investoren überzeugen
05 Carsten Lexa, Oliver Grytzmann 2021 DE So gewinnen Gründer ihre Pitches
06 Roman Pichler 2020 EN How to Lead in Product Management: Practices to Align Stakeholders, Guide Development Teams, and Create Value Together
07 Alexander Osterwalder,Yves Pigneur,Alan Smith,Frederic Etiemble 2020 EN The Invincible Company: How to Constantly Reinvent Your Organization with Inspiration From the World's Best Business Models (Strategyzer)
08 Anh Nguyen-Duc,Jürgen Münch,Rafael Prikladnicki,Xiaofeng Wang,Pekka Abrahamsson 2020 EN Fundamentals of Software Startups: Essential Engineering and Business Aspects
09 Reed Hastings,Erin Meyer 2020 DE Keine Regeln: Warum Netflix so erfolgreich ist
10 Reed Hastings,Erin Meyer 2020 EN No Rules Rules: Netflix and the Culture of Reinvention
11 Jim Kalbach 2020 EN The Jobs to Be Done Playbook: Align Your Markets, Organization, and Strategy Around Customer Needs
12 Thomas Wedell-Wedellsborg 2020 EN What's Your Problem?: To Solve Your Toughest Problems, Change the Problems You Solve
13 David J.Bland,Alex Osterwalder 2020 DE Testing Business Ideas: Mit kleinem Einsatz durch schnelle Experimente zu großen Gewinnen
14 David J.Bland,Alex Osterwalder 2020 EN Testing Business Ideas: A Field Guide for Rapid Experimentation (Strategyzer)
15 David Beckett 2019 DE So gewinnt man jeden Pitch
16 Jules Pieri 2019 EN Pieri, J: How We Make Stuff Now: Turn Ideas into Products Th
17 Alberto Savoia 2019 EN The Right It: Why So Many Ideas Fail and How to Make Sure Yours Succeed (English Edition)
18 Jürgen Pott 2019 EN Professional MVP Development: things to consider when developing a minimum viable product (Black MVP Development, Band 1)
19 Brigitte & Ehrenfried Contra Gromberg 2019 DE Business Model Produkt-Treppe
20 Melissa Perri 2019 EN Escaping the Build Trap: How Effective Product Management Creates Real Value (English Edition)
21 Reinhard Thieler-Unge 2019 DE Die Startup Bibel: Der praxisnahe Ratgeber für eine schnelle, sichere und erfolgreichen Existenzgründung! + auch optimal neben dem Beruf geeignet
22 Marty Cagan 2018 EN INSPIRED: How to Create Tech Products Customers Love
23 David Beckett 2018 EN Pitch to Win
24 Eric Ries 2018 DE The Startup Way: Das Toolkit für das 21. Jahrhundert, mit dem jedes Unternehmen erfolgreich sein kann
25 Charles Conn,Robert Mclean 2018 EN Bulletproof Problem Solving: The One Skill That Changes Everything
26 Leigh Gallagher 2018 EN The Airbnb Story: How Three Ordinary Guys Disrupted an Industry, Made Billions . . . and Created Plenty of Controversy
27 Ash Maurya 2018 DE Scaling Lean: Wie Start-ups wachsen
28 John Mullins 2018 EN The New Business Road Test
29 Tony Jing 2018 EN Hacking Product Design: A Guide to Designing Products for Startups
30 Michael Lewrick,Patrick Link,Larry Leifer 2018 EN The Design Thinking Playbook: Mindful Digital Transformation of Teams, Products, Services, Businesses and Ecosystems (English Edition)
31 Giff Constable,Frank Rimalovski 2018 EN Testing with Humans: How to use experiments to drive faster, more informed decision making.
32 Sebastian Eberz 2018 DE Effectuation oder Causation?: Der Einfluss der Persönlichkeit unerfahrener Entrepreneure
33 Chip Heath,DAn Heath 2017 EN The Power of Moments: Why Certain Experiences Have Extraordinary Impact
34 Eric Ries 2017 EN The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth
35 Dr. Donatas Jonikas 2017 EN Startup Evolution Curve From Idea to Profitable and Scalable Business: Startup Marketing Manual
36 Harry Altman 2017 EN Lean Startup: Essential guide to build your lean startup and how to start step-by-step
37 Isaac Sacolick 2017 EN Driving Digital: The Leader's Guide to Business Transformation Through Technology
38 Jez Humble,Joanne Molesky,Barry O'Relly 2017 DE Lean Enterprise: How High Performance Organizations Innovate at Scale (Lean (O'Reilly))
39 Richard Banfield,Martin Eriksson,Nate Walkingshaw 2017 EN Product Leadership: How Top Product Managers Create and Launch Successful Products: How Top Product Managers Launch Awesome Products and Build Successful Teams
40 Sean Ellis,Morgan Brown 2017 EN Hacking Growth: How Today's Fastest-Growing Companies Drive Breakout Success (English Edition)
41 Stephen Wunker,JEssica Wattman,David Farber 2017 EN Jobs to Be Done: A Roadmap for Customer-Centered Innovation
42 Dr. Donatas Jonikas 2017 EN Startup Evolution Curve From Idea to Profitable and Scalable Business: Startup Marketing
43 Kim Scott 2017 EN Radical Candor: How to Get What You Want by Saying What You Mean
44 Dark Horse Innovation 2016 DE Digital Innovation Playbook. Das unverzichtbare Arbeitsbuch für Gründer*innen, Macher*innen und Manager*innen
45 Markus Kopetzkey 2016 DE Preispsychologie: In vier Schritten zur optimierten Preisgestaltung (essentials)
46 Roman Pichler 2016 EN Strategize: Product Strategy and Product Roadmap Practices for the Digital Age
47 Jake Knapp, John Zeratsky,Braden Kowitz 2016 EN https://amzn.to/31ysUhP
48 Jeff Gothelf,Josh Seiden 2016 EN Lean UX: Designing Great Products with Agile Teams
49 Laura Klein 2016 EN Build Better Products: A Modern Approach to Building Successful User-Centered Products
50 Malte Foegen, Christian Kaczmarek 2016 DE Organisation in einer Digitalen Zeit: Ein Buch für die Gestaltung von reaktionsfähigen und schlanken Organisationen mit Hilfe von skalierten Agile & Lean Mustern
51 Laura Klein 2016 EN UX for Lean Startups: Faster, Smarter User Experience Research and Design
52 Brant Cooper,Patrick Vlaskovits 2016 EN The Lean Entrepreneur: How Visionaries Create Products, Innovate with New Ventures, and Disrupt Markets
53 Clayton M. Christensen 2016 EN Competing Against Luck: The Story of Innovation and Customer Choice
54 Alan Klement 2016 EN When Coffee and Kale Compete: Become great at making products people will buy
55 Ash Maurya 2016 EN Scaling Lean: Mastering the Key Metrics for Startup Growth
56 Jeff Sutherland 2015 EN Scrum: The Art of Doing Twice the Work in Half the Time
57 Bryan Mattimore 2015 EN 21 Days to a Big Idea!: Creating Breakthrough Business Concepts
58 Ryan Levesque 2015 EN Ask: The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
59 Dan Olsen 2015 EN The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
60 Jeff Patton 2015 DE User Story Mapping: Die Technik für besseres Nutzerverständnis in der agilen Produktentwicklung
61 Alex Osterwalder,Yves Pigneur,Greg Bernarda,Alan Smith 2015 DE Value Proposition Design: Entwickeln Sie Produkte und Services, die Ihre Kunden wirklich wollen. Die Fortsetzung des Bestsellers Business Model Generation!
62 Malcolm Gladwell 2015 DE Blink!: Die Macht des Moments
63 Falk Uebernickel,Walter Brenner,Britta Pukall,Therese Naef,Bernhard Schindlholzer 2015 DE Design Thinking: Das Handbuch
64 Steve Blank,Bob Dorf 2015 DE Das Handbuch für Startups
65 Poornima Vijayashanker 2014 EN How to Transform Your Ideas Into Software Products: A step-by-step guide for validating your ideas and bringing them to life!
66 Eric Ries 2014 DE Lean Startup: Schnell, risikolos und erfolgreich Unternehmen gründen
67 Alex Osterwalder,Yves Pigneur,Greg Bernarda,Alan Smith 2014 EN Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer)
68 Nir Eyal,Ryan Hoover 2014 EN Hooked: How to Build Habit-Forming Products
69 Geoffrey A. Moore 2014 EN Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)
70 Douglas W. Hubbard 2014 EN How to Measure Anything: Finding the Value of Intangibles in Business (English Edition)
71 Giff Constable, Frank Rimalovski 2014 EN Talking to Humans: Success starts with understanding your customers
72 Karen Martin,Mike Osterling 2014 EN Value Stream Mapping: How to Visualize Work and Align Leadership for Organizational Transformation
73 Cindy Alvarez 2014 EN Lean Customer Development: Building Products Your Customers Will Buy
74 George Westermann,Dider Bonnet,Andrew Mcafee 2014 EN Leading Digital: Turning Technology into Business Transformation
75 Etienne Garbugli 2014 EN Lean B2B: Build Products Businesses Want
76 Mary Poppendieck 2014 EN The Lean Mindset: Ask the Right Questions (Addison Wesley Signature Series)
77 Rob Fitzpatrick 2014 EN The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
78 Ash Maurya 2013 DE Running Lean - Das How-to für erfolgreiche Innovationen
79 Jeff Gothelf,Josh Seiden 2013 EN Lean UX: Applying Lean Principles to Improve User Experience
80 Bill Aulet 2013 EN Disciplined Entrepreneurship: 24 Steps to a Successful Startup
81 Alistair Croll,Benjamin Yoskovitz 2013 EN Lean Analytics: Use Data to Build a Better Startup Faster (Lean Series)
82 Paul Hund,Jim Saunders 2013 EN World Class Pricing: The Journey
83 Kevin D. Johnson 2013 EN The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, and Habits of Elite Entrepreneurs
84 Keith Sawyer 2013 EN Zig Zag: The Surprising Path to Greater Creativity (English Edition)
85 Daniel Goleman 2013 EN Focus: The Hidden Driver of Excellence
86 Steve Portigal 2013 EN Interviewing Users: How to Uncover Compelling Insights
87 Ernst-Jan Bouter 2013 EN Pricing: The Third Business Skill: Principles of Price Management
88 Harry Macdivitt,Mike Wilkinson 2012 EN Value-Based Pricing: Drive Sales and Boost Your Bottom Line by Creating, Communicating and Capturing Customer Value
89 Ash Maurya 2012 EN Running Lean: Iterate from Plan A to a Plan That Works (Lean Series)
90 Gojko Adzic 2012 EN IMPACT MAPPING
91 Mary Lynn Manns, Linda Rising 2012 EN Fearless Change: Patterns for Introducing New Ideas (paperback)
92 Jeanne Liedtka,Tim Ogilvie 2011 EN Designing for Growth: A Design Thinking Tool Kit for Managers (Columbia Business School Publishing)
93 Geoffrey a. Moore 2011 EN Escape Velocity: Free Your Company's Future from the Pull of the Past
94 Oren Klaff 2011 EN Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal
95 Alexander Osterwalder,Yves Pigneur 2011 DE Business Model Generation: Ein Handbuch für Visionäre, Spielveränderer und Herausforderer
96 Eric Ries 2011 EN The Lean Startup: How Constant Innovation Creates Radically Successful Businesses: How Relentless Change Creates Radically Successful Businesses
97 John Mullins,Randy Komisar 2009 EN Getting to Plan B: Breaking Through to a Better Business Model
98 Stefan Merath 2008 DE Der Weg zum erfolgreichen Unternehmer: Wie Sie und Ihr Unternehmen neue Dynamik gewinnen
99 Robert G. Cooper 2005 EN Winning at New Products: Creating Value Through Innovation
100 James Webb young 2003 EN A Technique for Producing Ideas (Advertising Age Classics Library)
101 Mehrdad baghai,Stephen Coley,David White 2000 EN The Alchemy Of Growth